B2B GO-TO-MARKET SOFTWARE & SERVICES

Make New Business More Predictable.

PRSTO helps B2B companies find, engage and convert more of the right customers through targeted outreach, personalized messaging and AI-assisted engagement across social and email.

Book a Consultation  → See how it works  ↓
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Target the Right Prospects

Find the right companies and decision makers.

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Personalized Outreach

AI-crafted messages that speak to what matters.

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Multi-Step Sequences

Automate outreach across social and email.

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AI-Assisted Replies

Let AI handle responses and keep conversations moving forward.

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More Conversations

Qualified prospects ready to talk.

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Booked Meetings

Real opportunities with the right people.

◎ PRSTO
⌂   Dashboard
▦   Campaigns
✉   Inbox
♙   Prospects
▣   Meetings
⌁   Analytics
Campaign Sequence Start Campaign
1
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Send initial message Personalized outreach
Day 1
2
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Follow up message Share insight or resource
Day 3
3
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Final message Open to a brief conversation?
Day 5
+ Add Step
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Targeted Reach Find the right prospects.
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Personalized Messaging Speak to what matters.
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AI-Assisted Replies More conversations.
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Scalable Outreach Reach more of your market.
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Consistent Results A steady pipeline of qualified opportunities.

Unlock Rapid Growth with Prsto LeadGen

Would you like to meet with your target prospects when they connect with a competitor on LinkedIn?

It’s not just possible—it’s happening!


True buyer intent - We know when your prospect is connecting with a competitor. We track key connections in real-time and use that intelligence to deliver 10 to 25 high buyer intent leads monthly.

SOFTWARE + EXPERIENCE + A PROVEN APPROACH

A Smarter Way to Find and Win Customers.

PRSTO combines powerful software with real-world outreach experience to help you reach the right people, start meaningful conversations and create long-term relationships.

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Targeted Research

Find the right companies and decision makers.

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Customized Messaging

Speak to what matters to your prospects.

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AI-Assisted Execution

Automate outreach and help handle replies.

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Scalable Growth

Turn conversations into a more predictable pipeline.

A SIMPLE APPROACH. A BIGGER PIPELINE.

How Business Relationships Actually Start.

Reach the right people. Give them a reason to engage. Turn engagement into conversations and relationships.

1

Get Known

Reach the right people with targeted outreach.

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2

Give Value

Share something useful that earns attention.

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3

Have a Conversation

Move from messaging to a real conversation.

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4

Build a Relationship

Stay relevant, build trust and create opportunity.

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Because lead generation isn't about sending more messages. It's about creating more opportunities to talk to the right people.
EXPERIENCE. EVOLUTION. RESULTS.

This Isn't Our First Lead Gen Rodeo.

We didn't learn lead generation from software. We learned it by doing it.

PRSTO experience from traditional prospecting through modern AI-assisted lead generation
The tools have changed. The experience behind them hasn't. Find the right people. Add real value. Create the relationship.

Ready to Make New Business More Predictable?

Let's talk about your goals, your market and the best approach for creating more qualified conversations.

Book a Consultation  →

Choose the outreach motion that fits how you sell

Choose based on how you sell: trust, speed, or scale.

LinkedIn Outreach

Best for relationship-driven sales where

credibility and timing matter.

Best for:

  • Founders and sales leaders selling high-value B2B services

  • Teams that rely on trust, credibility, and timing

  • Warm conversations without cold email risk

What's included:

  • Buyer Intent Data or Competitor Signals (add-on)

  • Personalized LinkedIn connection + message sequences

  • Campaign management and optimization

  • Reply monitoring and performance reporting

Typical outcome:

Typical Outcome (60–90 Days):
• Consistent replies from decision-makers aligned with your offer
• Steady growth in targeted connections
• Clear signal on message-market fit

Multi-Channel Outreach

Best for:

Combine LinkedIn with email follow-ups

to increase visibility during active evaluation.

What's included:

  • Multi-channel that boosts visibility and engagement

  • LinkedIn connection established before email follow-ups

  • Coordinated sequencing across channels

  • Ongoing testing and optimization

Typical outcome:

Typical Outcome (60–90 Days):

• More consistent weekly replies across LinkedIn and email
• Higher conversation velocity with qualified prospects
• Broader coverage of your target market

Cold Email Outreach

Scalable email outreach designed

to generate replies from in-market prospects

Best for:

  • Teams that want faster pipeline velocity

  • Longer sales cycles that benefit from multiple touchpoints

  • Offers where timing and repetition increase response

  • Reaching in-market prospects at scale

  • New markets, territories, or vertical expansion

  • Offers with clear pain points and strong value props

What's included:

  • Verified B2B contact data

  • Intent-based targeting

  • Domain, mailbox, and deliverability management

  • Multi-step email sequences and optimization

Typical outcome:

Typical Outcome (60–90 Days):

• Consistent replies from in-market prospects
• Scalable top-of-funnel conversation flow
• Expanded reach beyond LinkedIn limits

All outreach motions are fully managed by PRSTO. No software to learn. No sequences to build.

WHO THIS IS FOR

Built for B2B teams that win with conversations

Best fit for:

PRSTO is designed for B2B teams that rely on conversations to close deals—not ads, ecommerce, or mass outbound volume.

  • Founders & CEOs

  • Sales and business development leaders

  • B2B service companies selling high-value services

Commonly Asked Questions

How is PRSTO different from other lead generation companies?

We combine targeting, technology, AI, customized messaging, and hands-on campaign management with decades of sales and business experience. The tools help us scale the work. The experience behind them determines how they're used.

Do you use LinkedIn, cold email, or both?

Both. We determine which channel makes the most sense based on your market, target audience, and goals. In some cases, using both creates the strongest approach.

How customized is the outreach?

We use research and AI to create messaging relevant to the individual and their business rather than sending the same generic message to everyone.

What happens when someone responds?

With cold email, our AI-assisted system helps manage replies and move interested prospects toward a conversation. With LinkedIn, responses come directly to you, so you can take over the conversation personally.

How involved do I need to be?

We need your expertise upfront to understand your business, offer, and ideal client. From there, we handle the day-to-day outreach so your time can stay focused on conversations and running your business.

Is this a fit for every company?

No. PRSTO is designed for B2B companies with a defined offer, identifiable target market, and enough client value to justify proactive outbound lead generation.